At the 2019 EEP summit, sponsoring participant iDesign shared the iDea book. Contributed under a Creative Commons license, the book is part of the company’s larger commitment to give away useful scholarship instead of T-shirt, bags, or other conference SWAG. The iDea book boils down established research-backed practice into clear language with supporting examples. iDesign gave a presentation on the book at the summit as an example of research can be made more accessible to educators.